Grammy-nominated DJ Steve Aoki steps into the digital realm once again. The artist has partnered with STEPN, launching an exclusive Solana-based NFT sneaker collection.
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Aoki x STEPN – Stride and Style
The Steve Aoki x STEPN collection offers 300 limited edition digital sneakers, showcasing four unique designs: Walker, Jogger, Runner, and Trainer. Each design speaks to a different aspect of athletic and lifestyle wear, reflecting a blend of Aoki’s iconic aesthetic with functional digital fashion.
From October 31 to November 4, enthusiasts can grab one of the 60 editions of each NFT design, with prices pegged at 3,500 GMT (approximately $695 as of this article). This digital drop will take place on the MOOAR NFT marketplace.
Beyond Fashion – Steve Aoki’s Digital Empire
Steve Aoki’s ventures in the NFT space extend well beyond footwear. His recent “Neon Future by Steve Aoki x Maciej Kuciara” collection, based on the “Neon Future” sci-fi series, debuted exclusively on Nifty Gateway, highlighting his creative versatility.
Moreover, his engagement with the Aokiverse, a membership club merging NFTs with real-world experiences, showcases his vision for a future where digital and physical realities coexist harmoniously.
Owning an enviable collection of Bored Ape Yacht Club NFTs and declaring that he has earned more through NFT sales than a decade of music production, Aoki’s commitment to this digital era is indisputable.
The STEPN story – Moving to earn
STEPN, a product of Find Satoshi Lab, introduces a new angle to blending physical activity with digital rewards through a move-to-earn platform. By gamifying fitness, it encourages users to engage in physical activities such as walking, jogging, and running, which are tracked via NFT sneakers.
The platform has garnered a user base with over 2 million monthly active users, showcasing a degree of interest in this fusion of fitness and digital incentives. The collaboration with Aoki highlights an attempt to explore the intersections between health, entertainment, and the growing metaverse realm.
Harmonizing real and virtual worlds
The collaboration between Aoki and STEPN aims to blend the metaverse with the real world, highlighting a growing trend of intertwining digital and physical realms. Aoki’s foray into digital sneakers with STEPN, along with his new role as the NFT ambassador for DraftKings, emphasizes his growing influence in this digital-physical crossover.