Bollywood actress Taapsee Pannu launches new NFT platform

Award-winning actress Taapsee Pannu recently unveiled her innovative Non-Fungible Token (NFT) platform. She announced that the unique venture aims to distinguish true admirers from anonymous trolls. The Indian cinema star intends to provide a wholesome platform for her fans to delve deeper into her life and foster their fandom.
More intimate interaction with fans
The goal behind the NFT club is to enable fans across the globe to enjoy close interaction with the actress. Membership allows fans to experience behind-the-scenes moments on Pannu’s movie sets, share in her special celebrations, and engage in private conversations with her.

Taapsee Pannu shared her thoughts about the initiative:
“In today’s cluttered world, it becomes vital to separate the content we share with people who are really interested in performers and supportive of their endeavours. (…) I have decided to launch NFTs exclusively for genuine individuals, providing them with an opportunity to get to know me on a more personal level.”
She expressed her aspiration to offer a unique social media experience to her NFT members that diverges from her public image.
Overly toxic social media
Pannu, known for her outgoing nature, has often found social media platforms overly toxic for expressing her true self. “It is always beneficial to have a close-knit community of individuals who genuinely wish the best for you and contribute to personal growth,” the actress explained.
Priced under INR 3,000, the introductory NFT grants membership and offers a chance to win exclusive prizes hand-picked by Pannu herself. By joining the club, fans will receive a unique digital token that ensures their eligibility for future lucky draws.
Members are set to receive a package of perks. Four video greetings from Pannu herself are part of the package. In addition, members get a lucky draw ticket, which offers a chance to win video calls with the actress, a costume from her film, and autographed items from her favorite collections.
Taking entrepreneurship to Web3
Beyond her acting career, Pannu is an entrepreneur. She owns The Wedding Factory, an event planning enterprise. She is also a prominent name in the sports world, owning the Premier Badminton League team Pune 7 Aces.
With her diverse portfolio of professional endeavors and the introduction of this NFT platform, Pannu is redefining the actor-fan relationship in the digital era.